GeekMBA360

Career and Money Advice At The Intersection Of Business And Technology

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The importance of building momentum

June 17th, 2011 · No Comments

Thirteen months ago I took a very challenging job. I was tasked to turn around a struggling $70-million-a-year commodity business. There was a lot of skepticism about the prospect of this business.

After spending several weeks of reviewing the business metrics, we determined a very focused strategy. More importantly, we focused on building small wins. Our motto was every order matters – we tried to make a lot of small, incremental improvement in customer experience, marketing messaging, cost control, team effectiveness, etc.

We implemented a team dashboard that took a metric driven approach to run our business. Every week we reviewed our performance and tried to do something to improve our business.

Little by little, the business started to improve. Six months later, we were growing at 4 times of the average industry growth.

The interesting part is that suppliers starts to contact us to give us more favorable terms. We’re getting calls from marketing agencies for lower rates in exchange for longer term contract. We’re getting more brand recognition.

Once we started making improvements and building momentum, it’s like a snowball that keep rolling. The key is to maintain the momentum, and ride the wave.

Do you feel stuck in your career or your personal life? I suggest you to start DOING small things to make incremental improvement to your situation. Once the snowball starts rolling, the momentum will eventually carry you to the finish line.

Give it a try. Momentum is magical.

Tags: Career Fast Track · Leadership · Learning and Growing · Management

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